The news that moves growth.
A daily digest of what's happening in search, social, AI and advertising — curated headlines linking to the original sources, refreshed every morning.
Curated from the sources we actually read.
Last updated: 30 July 2026, 04:30 IST
Search & Digital Marketing
Google’s Marvin Clarifies AI Search and Qualified Future Conversions
Google's Ginny Marvin explains AI Search eligibility, Qualified Future Conversions, and Creator Partnerships, adding context to key Google Marketing…
Read on our site
How to justify GEO investment without perfect attribution
My 8-year-old daughter desperately wanted a Nintendo Switch. Her evil parents refused to buy it for her. She was too young to get a job, so she did…
Read on our site
ChatGPT Access Tied To 9% Drop In Traditional Search
A new research paper compares how often ChatGPT and Google send people to websites, and what wider ChatGPT access did to search.
Read on our site
Google Ads Now Requires Disclosure Labels On AI-Generated Content
Google Ads adds AI disclosure labels for third-party creative. Learn how the new transparency requirements affect advertisers and campaign workflows.
Read on our site
SMX Now: Build better site architecture for SEO, AI, and users
Advanced architecture is no longer just technical structure. It determines whether your content can be found, understood, and surfaced by search…
Read on our site
6 SEO priorities for AI shopping
AI shopping is changing what SEO needs to optimize. Structured data, product feeds, entity signals, and crawlable content no longer just influence…
Read on our site
Why search ROAS depends on paid social more than you think
Every performance marketer has seen this movie. Search ROAS looks great, social ROAS looks mediocre, so the budget shifts to search. Three months…
Read on our site
Evergreen Content Is Over – The Individual Is The Only Strategy Left
Do individuals hold all the power in publishing now? Why the reverse halo effect is reshaping content strategy for every brand in search.
Read on our site
How to close the identity gap between your brand, search, AI, and buyers
The gap between who you are and who the machine thinks you are has always been an issue in search. After all, this gap is an alignment problem before…
Read on our site
Why agentic commerce will matter more than ChatGPT ads
Not a week goes by without me reading about ChatGPT ads in my LinkedIn feed. I’m guilty of it, too. There’s so much happening so quickly. The product…
Read on our site
Only 28% Of Americans Trust AI Search – And That Gap Is Your SEO Opening
Want to win the AI citation game? Build for the click-through moment, not just the citation. Here's where to start.
Read on our site
AI Agent Standards: What Do We Need To Know?
Overwhelmed by agentic web acronyms? Map each protocol to the problem it solves before deciding which ones deserve your attention.
Read on our siteSocial & Advertising
X boosts the posts of users’ mutuals
The move will help people see more updates from profiles they follow after X admitted some missing data affected its algorithm.
Read on our siteMeta expands its Louisiana data center project
The updated development includes an investment of more than $50 billion in the region and assurances of support for local schools and businesses.
Read on our siteEU takes next steps to limit teen social media use
“Almost 60% of young children have experienced emotional or psychosocial problems online,” Commission President Ursula von der Leyen said.
Read on our siteGoogle expands ad frequency controls
Advertisers can now apply exposure optimization options to video campaign groups across multiple promotions.
Read on our siteTikTok and Madonna set in-app livestream record
A recent Q&A with the pop star celebrated the release of her upcoming “Confessions II” album and drew more than 2.1 million concurrent viewers.
Read on our site
How streaming creators built a new broadcast blueprint at the World Cup
As the 2026 FIFA World Cup nears its conclusion, a parallel broadcast has emerged alongside the official TV feed: creator-led livestreams from inside…
Read on our siteAI & Automation
Satya Nadella has issued a shocking warning to companies using AI
Of all the debates raging about the potential downsides of AI, there is one worry causing the most hand-wringing among AI enthusiasts in Silicon…
Read on our site
The wildest allegations in Apple’s trade secrets lawsuit against OpenAI
Apple’s trade secrets lawsuit against OpenAI contains allegations that range from employees joking about unauthorized access to Apple’s systems to…
Read on our site
Sam Altman’s space data center trash talk is what most experts already believe
Responding to Musk accusing him of being a scammer, Altman said, "homeboy you're the one sellling [sic] public market investors on short-term space…
Read on our site
Should AI help you get away with killing your spouse?
What does a world of total user-aligned AI actually look like?
Read on our site
Anthropic starts localizing Claude pricing for India, its biggest market after the US
Claude users in India are starting to see Indian rupee-denominated subscription plans.
Read on our site
Waze adds new AI-powered features and customization updates
Some of the new features are powered by Google's Gemini AI assistant, which reflects the tech giant's broader push to integrate Gemini across its…
Read on our site