Search & Digital Marketing · via Search Engine Land

Google adds real-time reporting endpoint to Campaign Manager 360 API

6h ago · curated by Catalyst Web Trendz

Google adds real-time reporting endpoint to Campaign Manager 360 API

Google introduced a new reportData.query endpoint for the Campaign Manager 360 API, making it easier for developers to retrieve campaign performance data without generating downloadable reports. The new endpoint is designed for real-time reporting, dashboards and ad-hoc analysis. What’s happening: The reportData.query endpoint allows developers to synchronously query campaign performance data and receive structured JSON directly in the API response. Unlike the existing reporting workflow, developers no longer need to create a Report resource before retrieving data. Instead, they can define dimensions, metrics and filters directly in the…

This is a curated summary. The full story was reported by Search Engine Land.

Read the full story at Search Engine Land
Put this to work

What it means for your brand.

Stories like this are exactly the terrain we work in every day. If this trend touches your growth plans, these are the services to look at: