Google is giving advertisers more visibility into how AI is changing their Shopping ads, with a new Product titles report beginning to appear in Google Ads. Google AI can now generate customized product titles and show them in ads when it determines that its generated title is more relevant than the advertiser’s original version. What’s new. Rather than always displaying the product title provided by the advertiser, Google can create an alternative title using AI. The original product title hasn’t disappeared. Google can still serve it when it considers the advertiser-provided version more relevant. Why we care. Product titles are another…
This is a curated summary. The full story was reported by Search Engine Land.
Read the full story at Search Engine Land
