Google is bringing Gemini Omni into Asset Studio in Google Ads, allowing advertisers to turn creative briefs, brand guidelines and existing assets into multi-format videos that can be deployed directly into campaigns. The new capabilities are aimed at reducing the work required to produce creative variations for Demand Gen, Performance Max and other Google and YouTube campaigns. What’s new. Starting today, Google DeepMind’s Gemini Omni model powers new multimodal video creation tools directly within Asset Studio. Advertisers can provide their brand guidelines and website URL, enter a creative brief or select existing static assets, and use…
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