Search & Digital Marketing · via Search Engine Land

Google confirms deploying goto URL redirects to search results links

22h ago · curated by Catalyst Web Trendz

Google confirms deploying goto URL redirects to search results links

Google has confirmed it is rolling out new “technical measures” to protect against abuse of its search results and protect its services. Google is rolling out the addition of goto URL parameter redirects to the links in its search results. What Google said. A Google spokesperson told us: “We have a long history of deploying technical measures against evolving forms of abuse, and we regularly take steps to protect our services and users.” What changed. Previously, when you clicked on a search result, it would show the page’s full URL and take you to that URL. It looked like this: The new technical measure to protect against abuse, adds a…

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