Google will allow advertisers to run personalized alcohol ads across YouTube inventory beginning Oct. 30th, where local laws permit. The policy change opens personalized targeting on YouTube to a category that had previously been restricted, covering alcohol, alcohol-related products and alcohol alternatives. Driving the news . Google said it is updating its personalized advertising policy for YouTube in response to growing advertiser interest, emerging categories and improvements to its controls and data protections. The change means eligible alcohol advertisers will be able to use personalization when reaching audiences on YouTube rather…
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