Search & Digital Marketing · via Search Engine Land

Judge lets SEO sabotage lawsuit over toxic backlinks move forward

5h ago · curated by Catalyst Web Trendz

Judge lets SEO sabotage lawsuit over toxic backlinks move forward

A federal judge refused to dismiss a lawsuit alleging an auto transport company used toxic backlinks to hurt a competitor’s Google rankings. Catch up quick. The June 2 ruling came at the motion-to-dismiss stage: The court didn’t decide whether the allegations are true. Instead, it found the plaintiffs had plausibly alleged a false advertising claim under the federal Lanham Act, along with trademark and related Illinois consumer protection claims. The judge dismissed only the plaintiffs’ California unfair competition claims. Alleged toxic backlink campaign. Montway’s verified complaint alleges competitor Nexus AT LLC created more than 2,350…

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