The news that moves growth.

November Click Spikes In Google Search Console Are Bot Traffic – How To Filter Your Reports

Seeing a vertical jump in Search Console clicks? Bots, not humans, are behind it. Here’s how to spot it and filter your reports.

Ads In Google AI Answers Concentrate In Apparel & Electronics

New holiday data counts ads inside Google AI Overviews, AI Mode and ChatGPT across five shopping categories and shows which prompts ChatGPT ads ran on.

How To Optimize For Better Campaign Leads, Not Just Conversions – Ask A PPC

Improve lead quality by teaching ad platforms which conversions become qualified opportunities and revenue.

GEO Isn’t A Distraction – Referral Data Misses Where AI Shapes Buying Decisions

GEO's low referral traffic can hide its influence on buying decisions, while cited research shows ChatGPT visitors convert nearly five times better than search visitors.

Google Explains How Redirects Affect Ranking Signals

Google clarifies how server-side redirects influence ranking signals and canonicalization.

SERP Data Providers Say Google Is Throttling Goto Result Links

SERP data providers say Google throttles goto links per results page, so some rank data may store Google redirect links in place of page URLs.

AI Visibility vs. Search Rankings: Is Your Agency Measuring the Wrong Thing For 2027?

Measure AI visibility beyond rankings and citations. Use inclusion, framing, and endorsement to show clients what changed and what to do next.

Social & Advertising

Meta makes Muse agents speak

The artificial intelligence-powered tool will be able to recognize conversation queries and respond in a voice selected by the user.

DigidayNov 05, 2026

How TF is the grocery store a media channel?

This WTF guide, sponsored by Grocery TV, explores how marketers are reimagining in-store retail media to engage consumers inside the grocery store. Even with the growth…

Meta, TikTok and Google push back on California law

The online giants are arguing that a new law set to take effect next year violates First Amendment rights and oversteps regulatory boundaries, per Reuters.

TikTok launches standalone shopping app

The new platform is focused on product discovery and purchasing but is currently only available to a handful of countries in Asia.

Meta adds new capabilities to Graph and Marketing API

Businesses that use these tools will be able to add or remove artificial intelligence self-disclosures from posts, although other features have been deprecated.

DigidayNov 05, 2026

Why Liquid Death’s media chief is determined to break away from LiveRamp

Liquid Death’s chief media officer could do without another branded hoodie this holiday season. A credible alternative to LiveRamp would go down far better. Benoit…

Edits launches for MacOS

Meta’s desktop version of the video creation app supports multiple aspect ratios and was designed with larger screens in mind.

DigidayNov 05, 2026

In graphic detail: Six thousand brands later, ChatGPT ads still have a conversion problem

ChatGPT now handles roughly a fifth of the search queries Google does. Its ads business is worth considerably less. Nobody should be surprised by that. OpenAI only…

TechCrunch AINov 06, 2026

AI & Automation

OpenAI released a new cybersecurity model. Is that enough?

OpenAI's newest cybersecurity model comes out as AI labs face scrutiny of their work to protect digital infrastructure.

OpenAI president Greg Brockman says company could be IPO ready in 2027

Speaking at a Wall Street Journal tech conference on Wednesday, the executive touted how the company had been gaining ground in the enterprise market, where rival…

Claude can now analyze your spending with its new Personal Finance tool

With Personal Finance in Claude, users can connect their bank and card accounts through Plaid and ask questions about their finances.

Axiom Math wants to keep AI slop out of mathematics

As AI floods math with unchecked proofs, Axiom Math is betting on verification. The startup’s AI agents just formally verified the Stacks Project, one of the field’s…

Dropbox acquires Tigris Data for $350M to bolster its AI infrastructure

The deal is expected to support the development of DBX Agent Cloud, a new storage platform aimed at developers building AI models and agents.

Aina’s smart ring has a screen, a joystick, and a mic so you can talk to AI agents

Aina's ring can also take calls and help you dictate notes on your Mac.

Box taps Nvidia’s Nemotron for new agent-first content retrieval system

The system can supposedly answer queries four times faster, with 20% fewer errors and 90% fewer tokens used.

A YC startup is putting $1M behind 5 unsolved materials science problems for AI

While frontier AI models have solved a remarkable series of outstanding mathematics problems and made progress in the life sciences, they have yet to truly plumb the…

Agility is the first pure humanoid robot company on the stock market. Are you buying?

Agility arrives on the Nasdaq today as the first publicly traded pure-play humanoid robotics company.