The news that moves growth.
A daily digest of what's happening in search, social, AI and advertising — curated headlines linking to the original sources, refreshed every morning.
Curated from the sources we actually read.
Last updated: 08 September 2026, 04:30 IST
Search & Digital Marketing
Google Adds Gemini 3.8 Flash To AI Mode
Google added Gemini 3.8 Flash to AI Mode's model menu on release day.
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The Next AI Protocol Won’t Save Your SEO Strategy
Publishing a format is not the same as possessing the knowledge. Bill Hunt on why knowledge architecture outlasts every AI protocol.
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Gemini 3.8 Flash rolling out in Google Search
Google Search has upgraded AI Mode to use its latest Gemini model, Gemini 3.8 Flash. This comes just a couple weeks after Google AI Mode was powered by Gemini 3.7 Flash…
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Google avoids AdX breakup in ad tech antitrust case
A federal judge rejected the U.S. Justice Department’s bid to force Google to sell its AdX advertising exchange. Google is allowed to keep the business despite an…
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Lily Ray on why shortcuts rarely win in SEO or AI search
Watch this video on YouTube Early in Lily Ray’s SEO career, her CEO offered her a deal: Get the company to No. 1 in Google, and he’d buy her a drum set. This was around…
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Evolving SEO for 2027: What still needs to change
SEO is becoming less about optimizing for a channel and more about understanding the user, wherever they look. AI Overviews are no longer the experiment we were all…
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Entities Are The Foundation Of Modern SEO
GEO is just entity SEO with a new name. The foundations haven't changed in 15 years, but most brands still ignore them.
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Google To Bring New Video Understanding Tech To Ask YouTube
Google says a new Gemini system that inspects frames, audio, and transcripts on demand will power Ask YouTube on video watch pages.
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Creative targeting is quietly fragmenting your Meta audiences
It’s time to stop cloning your winning ad and start planning creative like a media buyer, with one distinct message for every audience you want to reach. Audience…
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Google Trends adds category filters
Google Trends now lets you filter the Explore page by pre-defined categories, without having to enter a query to see data for Google Trends. You can also use the…
Read on our siteSocial & Advertising
X Money will be the only payout option for US creators
Creators taking part in the app’s Original Content Rewards and subscriptions programs will no longer be able to accept alternative cashout methods.
Read on our siteTikTok signs multiyear NFL deal
The platform will add new game day hubs and host more highlights and archival moments designed to lean into year-round storytelling for both fans and brands.
Read on our siteTikTok signs multi-year NFL deal
The platform will add new game day hubs and host more highlights and archival moments designed to lean into “year-round storytelling” for both fans and brands.
Read on our siteYouTube adds mobile phone controls for CTV
Users can now manage their viewing experience without a remote control.
Read on our sitePinterest promotes its role in teen well-being
The app’s latest report highlights an offline engagement push that has been central to its larger promotional efforts this year.
Read on our sitePinterest promotes its role in teen wellbeing
The platform’s latest report highlights an offline engagement push that has been central to its larger promotional efforts this year.
Read on our siteAI & Automation
Pangram’s Max Spero on why AI detection is harder than ‘Real or Fake’
The internet has a trust problem, and it’s not just because social media feeds are filling up with AI slop. AI-generated text and images are now making their way into…
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We’re ‘dangerously close’ to dead internet theory, says Pangram’s CEO
The internet has a trust problem, and it’s not just because social media feeds are filling up with AI slop. AI-generated text and images are now making their way into…
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US government sides with OpenAI on issue of training LLMs on copyrighted material
"The United States has a strong interest in continuing to develop a robust and competitive artificial intelligence industry that sets the standard for the practice and…
Read on our siteWonderful more than doubles its valuation to $5B in under 6 months
Wonderful said it will use its $550 million Series C funding to develop products faster, expand its FDE teams, and meet demand for its products.
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India’s richest man now wants to turn aging computers into AI-ready PCs
Jio is betting it can turn an aging computer into an AI-ready PC for as little as about $11 for two months.
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HiddenLayer nabs $100M as enterprises rush to secure their AI deployments
Security companies are scrambling to build products that can monitor not just agents but also the tools and add-ons they use.
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PSA: Amazon’s shopping AI can now tell you if that message is a scam
Amazon is adding a scam-detection feature to Alexa for Shopping that can verify whether suspicious emails, texts, and other messages actually came from the retailer.
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Adobe acquires Indian market intelligence startup Rilo
This is Adobe's second acquisition out of India after Rephrase.ai in 2023
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