I recently lost a client to an AI SaaS platform . While it stung, the point wasn’t about losing business to AI. It was about how quickly businesses will trade away human nuance, risk management, and strategic context for the illusion of an easy-button solution. When you commoditize expertise as automated deliverables, you inevitably commoditize the human behind it. Today, I want to extend that idea a little further into something everyone in our industry is dealing with right now: the ghosting epidemic. We’re not just talking about applicants being ignored after interviews (this is just rude). It extends even further: think prospects,…
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