Search & Digital Marketing · via Search Engine Land

7 ways to use AI for the SEO work that matters

10h ago · curated by Catalyst Web Trendz

7 ways to use AI for the SEO work that matters

Most “ use AI for SEO ” advice starts with prompts for writing content faster. But speed isn’t the biggest opportunity. AI can help with the SEO work that’s harder to scale: Testing what works. Finding gaps in your topical coverage. Connecting data. Building useful tools. Uncovering stories worth pitching. The adoption data shows just how much room there is to do more. Why use AI for SEO at all? Future-thinking SEOs are already using AI, and the adoption data shows exactly where. In Semrush’s survey on how marketers use AI for SEO , the top uses are the commodity tasks: 60% use it for keyword research. 48% for brainstorming content ideas.…

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