Amid a difficult transitional year, The Trade Desk posts a rare quarterly revenue decline

The latest batch of ad tech earnings disclosures was made public after the bell yesterday, with The Trade Desk posting a rare annual revenue decrease, only the second in its decade as a publicly listed company, and a sign of the scale of its turnaround challenges. The industry’s largest independent demand-side platform, whose immediate rivals are Amazon and Google, recently trumpeted the return of The Trade Desk cofounder and CTO Dave Pickles to help mount its comeback after a challenging 18-to-24 months . The DSP posted Q3 revenue of $736 million , representing a 0.5% annual dip – the last such dip occurred at the depths of business…

This is a curated summary. The full story was reported by Digiday.