Social & Advertising · via Digiday

How Semafor is redefining the head of video role

18h ago · curated by Catalyst Web Trendz

How Semafor is redefining the head of video role

Subscribe: Apple Podcasts • Spotify Semafor technically had a head of video before Adam Banicki stepped into the role this summer. But the role has changed with Banicki’s appointment. Instead of being strictly a newsroom role, Banicki’s position spans the editorial and business sides of Semafor. “I feel like I have like a really fun job where I get to talk to Ben [Smith, co-founder and editor-in-chief of Semafor] every day about all the things that are going on in the newsroom, but then taking back a lot of that almost like programming to the commercial side and saying like, ‘What can we do with this? How do we build out a revenue model?’”…

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