Social & Advertising · via Digiday

Media Buying Briefing: Legal woes can hurt a holdco, but will it matter to clients?

18h ago · curated by Catalyst Web Trendz

Media Buying Briefing: Legal woes can hurt a holdco, but will it matter to clients?

What a time to be a holding company CEO. You’re either the charmer who lands big clients then waltzes off to the next pitch to sprinkle your fairy dust (Arthur Sadoun), or you’re the wily old veteran who’s climbed to No. 1 by knowing when to buy — or not buy — a competitor (John Wren). But what about the CEO who’s actually trying to be honest and transparent by acknowledging the internal challenges to transformational change — and then has that transparency used against her in a court of law? Cindy Rose, WPP’s CEO who’s about to hit her one-year anniversary running the OG of holdcos, finds herself in that role, whether she likes it or not.…

This is a curated summary. The full story was reported by Digiday.

Read the full story at Digiday
Put this to work

What it means for your brand.

Stories like this are exactly the terrain we work in every day. If this trend touches your growth plans, these are the services to look at: