The news that moves growth.

Selling On ChatGPT: How Brands Are Driving Revenue Through Ads & GEO [Webinar]

We go live with OpenAI (ChatGPT) on Sept 22, to help you understand how your business can sell products or drive leads on ChatGPT.

What happens before search strongly shapes the decision

Search isn’t shrinking, but its role in the purchase funnel is changing. People are searching in fundamentally different ways, using cameras, conversations, and keywords…

Claude for SEO: 5 ways to automate repetitive work

After working on my hreflang XML sitemap project with Gemini , my company decided to invest in paid Claude accounts. I took the opportunity to see what else Claude could…

ChatGPT Ads Aren’t Paid Search – 5 Questions To Answer Before You Shift Budget

Give ChatGPT Ads a clear role, budget source, and success criteria before pulling money from paid search campaigns that already perform.

AI Overviews and paid search: When to fight, influence, or generate demand

AI Overviews reshaped the search results page, yet most paid search playbooks still run as if nothing happened. You still hear the same default rule: bid up where…

3 ways to make AI safer in a live ad account by Optmyzr

It’s been a pretty crazy few weeks in AI safety. We’ve watched agents go off the rails and do things nobody expected them to do, in production, on other people’s…

Anthropic Shares Power Prompts That Improve AI Results

Anthropic shares prompting upgrades that save tokens, improve how AI writes, code more efficiently, and handle longer tasks.

Local Services Ads To Performance Max: What To Audit Before Migration

CallRail’s Meagan McLoughlin explains what to audit before/after Local Services Ads migrate into Google Ads, from historical reports to tracking numbers and lead quality.

Social & Advertising

Marketers are using AI search concerns to argue for higher media budgets

What connects running shoes, home insurance and luxury cars? Customers take their time picking the right one. They research, they compare, and they consider.…

In Graphic Detail: Inside the scramble to measure a brand’s AI visibility

Marketers are catching on that AI doesn’t rank their brands, it decides whether it gets brought up at all. That shift is already reshaping how the industry works. The…

Kroger’s ad business sees most profit growth since 2021

This story was first published by Digiday sibling Modern Retail Retail media is becoming increasingly critical to one of the nation’s largest grocery chains. Profit for…

Electronic Arts is bundling its games to make a bigger pitch to advertisers

The holiday season is the proving ground for media owners. It pays well and punishes hard. Electronic Arts is selling ads through this stretch for the first time as a…

As more surfaces become ad inventory, the economics get complicated

Subscribe: Apple Podcasts • Spotify Ads have broken containment. They’re no longer confined to TV commercial breaks, billboards and magazine pages. Brands are…

Ad Tech Briefing: AI is reinforcing Big Tech’s grip on advertising growth

Google, Meta and Amazon already capture 56% of U.S. advertising revenue, with the continued migration toward automated campaign tools threatening to concentrate an even…

Social Media TodaySep 15, 2026

Reddit shares holiday shopping insights

The app has become a key source of engagement for user-generated product reviews and AI chatbot citations.

Social Media TodaySep 15, 2026

X continues to host CSAM content

A new report from the Canadian Center for Child Protection found that the platform’s Grok chatbot continues to generate banned content, per the New York Times.

Social Media TodaySep 15, 2026

LinkedIn shares tips on Thought Leader ads

The platform allows marketers to boost positive user-generated content as a way to promote brand awareness via individual endorsements.

TechCrunch AISep 15, 2026

AI & Automation

Discover how to take your startup from prototype to production at TechCrunch Disrupt 2026

Learn how to scale your startup breakthrough from prototype to production at TechCrunch Disrupt 2026 with scaling leaders, Adrian Macneil (Foxglove), John Mackey…

TechCrunch AISep 15, 2026

4 days left to exhibit at TechCrunch Disrupt 2026

Last day to exhibit at Disrupt is Sept 18. 4 days left. Get your startup in front of 10,000+ founders, investors, operators and tech leaders October 13–15.

TechCrunch AISep 15, 2026

Early Anthropic hire, former METR COO have found a way to rein in rogue AI agents

Their startup, Artificial Intelligence Underwriting Company (AIUC) has raised $40 million in a Series A round led by Ribbit Capital, with participation from First…