The news that moves growth.
A daily digest of what's happening in search, social, AI and advertising — curated headlines linking to the original sources, refreshed every morning.
Curated from the sources we actually read.
Last updated: 29 September 2026, 04:30 IST
Search & Digital Marketing
Google Search Console AI Reports Rolled Out Worldwide
Google says Search Console's generative AI performance reports, which track AI Overviews and AI Mode impressions, have now rolled out to all sites worldwide.
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ChatGPT Is Now A “Very Large Online Search Engine” In The EU
ChatGPT is now a very large online search engine under the EU Digital Services Act after OpenAI reported about 159.1 million average monthly search recipients.
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Calls and clicks keep falling as Google Maps becomes the destination
In February, we wrote that local rankings were holding steady while calls and website clicks quietly disappeared . By April, our data pointed to something much more…
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Google Search Console AI performance reports and Search generative AI control rolling out globally
After a few months of a slow rollout, Google is now rolling out the new AI performance reports and Search generative AI controls within Search Console to all. These…
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How To Restructure Your Marketing Team & Budget For The AI-Search Era
Three role changes and a budget rebalance can move a marketing team from invisible to cited in AI search results, no new headcount required.
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5 steps to building Reddit authority for Google and ChatGPT visibility
Reddit isn’t a shortcut to an AI citation. Posting promotional answers and waiting for Google or ChatGPT to notice them isn’t a community strategy. Reddit communities…
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Microsoft Advertising rolling out new design for advertiser console
Microsoft is rolling out a new design for the Microsoft Advertising platform that touts a “more intuitive and efficient experience.” When you log in to your advertiser…
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How to map AI search prompts to every stage of the sales funnel
Keyword research has always required you to think about intent. Someone searching “what is CRM software” is in a very different place from someone searching “HubSpot vs.…
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Google Ads Is Automating More Decisions, Your Measurement Needs To Get Better
As Google Ads automates more decisions, advertisers must define success beyond platform metrics, tracking leads and sales through to actual business outcomes.
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Building an AI agent for ad management: The hard part isn’t the AI
AI agents can analyze paid media accounts, spot problems, and investigate performance changes at a scale a human team couldn’t match. The harder question is whether you…
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Google’s Mueller Shares Their Experience With Markdown For AI SEO
Google's John Mueller shares what happened when he checked whether AI crawlers were actually asking his sites for markdown.
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UCP Releases Spec Update With Schema Changes
The Universal Commerce Protocol's first spec release since April adds grocery readiness, lays groundwork for food and lodging, and brings schema changes.
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Claude Searches Web Differently From Claude Code, Data Shows
New data finds Claude and Claude Code search at different rates, mention different brands, and send their agents to different types of pages.
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Facebook Groups Are Google’s No. 2 Forum Source
Ahrefs data shows public Facebook Group posts appear in 38% of Google's Discussions and forums results, passing Quora and trailing only Reddit.
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Australia considers algorithm opt-out laws
Following the country’s social media restrictions, The Guardian reported that the government is exploring ways to let people control what they see in apps.
Read on our siteTikTok continues to add users in EU
The latest reports show that the app is maintaining momentum even though its moderation staff has shrunk significantly since 2024.
Read on our siteSnapchat expands Unified Attribution to all advertisers
The update is designed to help marketers better understand ad performance metrics and share more perspective on campaigns.
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Instagram updates tags for AI profiles
The platform is trying to make it clear to users when they’re interacting with an artificial intelligence-generated character.
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OpenAI’s ChatGPT ads business hits $1 billion run rate as Europe gets self-serve access
OpenAI’s ads business is now running at a $1 billion annualised run rate, just six months after launch. That figure comes from multiplying current monthly ad revenue by…
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Instagram puts new limits on undisclosed AI profiles
As frustration over AI influencers has been growing, Instagram is limiting the reach of undisclosed AI profiles.
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Harvard Law dropout raises $6M for Blue Voice to build a ‘Harvey for police officers’
Blue Voice is trained on department-specific laws, local ordinances, protocols, and guidelines that general-purpose AI tools can't access on the public internet.
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Clipto uses AI to search terabytes of video and is now valued at $250M
The three-year-old startup says it reached $15 million in ARR and profitability before raising its latest $15 million round.
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Nvidia’s $3.5B MediaTek bet reveals its plan for tackling Big Tech’s AI chip buildout
Nvidia invests $3.5 billion into Taiwanese chipmaker MediaTek. The deal shows how Nvidia plans to stay essential to AI infrastructure as Big Tech begins to build its own…
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Meeting note-taker Circleback adds a free tier to attract more customers
Circleback is also introducing new pricing plans starting from $14 per month.
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