The news that moves growth.
A daily digest of what's happening in search, social, AI and advertising — curated headlines linking to the original sources, refreshed every morning.
Curated from the sources we actually read.
Last updated: 28 October 2026, 05:30 IST
Search & Digital Marketing
Google brings new AI agent capabilities to Ads and Analytics
Google is expanding its AI assistant, Ask Advisor , with new agentic capabilities across Google Ads and Google Analytics, aiming to help marketers uncover insights…
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Google Announces Campaign Benchmarking In Google Analytics
Google announced that its Ask Advisor AI agent will compare campaign performance in Google Analytics against anonymized averages from similar businesses.
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Why the traditional link building model no longer works for AI search
Traditional link building agencies had an incredible run. The pitch was easy to sell: “We build you links from high-DR sites with commercial anchor text, your rankings…
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Microsoft Clarity Now Separates Branded And Non-Branded AI Citations
Clarity now splits AI citation queries into branded and non-branded. The two mean different things, and only one counts as discovery.
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How to run ChatGPT ads: A step-by-step guide from early campaigns
What could become one of the most important ad platforms of the next decade is live, and most advertisers still haven’t run a single campaign on it. OpenAI’s self-serve…
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Common Crawl Published A Manual For Being Visible To AI, I Automated It
Check captures, robots.txt history, block fingerprints and a live CCBot probe for any domain, free, straight from Common Crawl's own archives.
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How customers build confidence across the search journey
Every week, there’s another headline about the future of search. Google is losing ground. ChatGPT is growing. Reddit is becoming the place people trust. TikTok is…
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How To Remove Negative Content From Google Before AI Answers Cite It
Can you remove negative content from Google? Uncover the truth about suppression and overcoming unfavorable online articles.
Read on our siteSocial & Advertising
OpenAI is coming for SMB advertisers
Want to know where OpenAI’s ads business is headed? Check its job listings. Smaller advertisers are next. The platform is currently building out a dedicated SMB ads…
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Zoom relies on creators to boost AI search results
Zoom has a brand awareness problem, but not in the way that you think. The tech company is trying to convince people that it’s an end-to-end, AI-first work platform…
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Meet the interior design creator who made a reluctant pivot that paid off
Like many creators, Julie Sousa’s journey first started during Covid, when she began uploading educational interior design videos to TikTok. She already had a successful…
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Why Georgia-Pacific bet the future of programmatic on supply, not demand
Georgia-Pacific didn’t set out to prove a point about programmatic’s future in 2024. It set out to stop wasting money on 30-odd SSPs that all appeared to be selling more…
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Media Buying Briefing: How Instrument won Croc’s business in a day
No one can dispute that technology has muscled its way into the world of marketing in such a strong way, it’s now a must-have skill for many agencies serving their…
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Meta adds more experimental Edits features to its beta tab
The company is allowing users to test new editing updates such as a speed curve function, color correction and folders.
Read on our siteLinkedIn updates feed display to drive more post replies and comments
The app is focusing on relevance and ranking engagement based on how pertinent an interaction is to each user, per a creator economy expert.
Read on our siteMeta adds more incentives for paying users
The company is offering new ways to build audiences and grow follower counts, according to social media researcher Jonah Manzano.
Read on our siteYouTube adds vertical livestream practice mode
Creators can use the feature to test chat, green screen and other streaming effects before going direct.
Read on our siteX updates creator revenue share parameters
The new program is designed to reward original creators and disincentivize aggregators as the company works to improve its content stream.
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Discovered Materials is playing AI whack-a-mole to hunt cooler chips
Discovered Materials raised $9 million to fund the hunt for more novel materials to build more efficient chips.
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Embattled hedge fund Situational Awareness invests $400M in chip startup Source Foundry
The AI-focused hedge fund is still making some big bets.
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Anthropic is turning Claude Code’s auto mode on by default
Programming with Claude Code will soon require even less human oversight.
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Historian Jill Lepore says Silicon Valley misreads science fiction and undermines democracy
On the latest episode of Equity, we spoke to Jill Lepore about "government by machines" and why Elon Musk is a bad science fiction reader.
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The AI safety test is becoming a safety risk
AI agents are escaping cybersecurity testing environments and reaching real-world systems, raising questions about whether safety infrastructure, industry standards, and…
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Planned Amazon data center could become the biggest climate polluter in the US
AI has already had a significant impact on Amazon’s carbon emissions, which it reported were up 16% last year — the wrong direction for a company that pledged to…
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