Search & Digital Marketing · via Search Engine Land

Reddit is the keyword research tool you’re probably not using

9h ago · curated by Catalyst Web Trendz

Reddit is the keyword research tool you’re probably not using

Almost every conversation about Reddit and SEO in the last two years has focused on participation. Should you post? Comment? Pay someone to seed a thread? Build a subreddit? Those are the wrong questions. Reddit is a massive repository of ranking data that can reveal what your audience is searching for and where your content falls short. It ranks for hundreds of millions of keywords, with millions ranking on Page 1. It also surfaces in millions of AI Overview queries. That data is publicly visible in a tool you’re probably already paying for. You don’t need a Reddit account. You need a Semrush login and about two hours. I saw this firsthand…

This is a curated summary. The full story was reported by Search Engine Land.

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