The creator economy has changed drastically since the start of the year. As we head into Q4, plan to see bigger swings and misses gearing up for 2027. With the creator economy expected to hit half a trillion dollars next year , the stakes have never been higher, and the field has never been more crowded. Creators took over Hollywood faster than maybe most expected, with blockbuster films like Obsession and Backrooms accelerating Tinseltown’s efforts to bring creators into the fray. Disney is hosting its first-ever two-day creator event in mid-September that’s a mix of red carpet premiere and TED talk — expect The Mouse to invest heavily in…
This is a curated summary. The full story was reported by Digiday.
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